There are around 50 factors that we’ve discovered that contribute to app store rankings. Google Play takes 70 factors into account in its app ranking algorithm. Top App Ranking Factors That Are Common For App Store and Google Play Engagement Retention Description CTR...
Studies show that an app visitor spends just a few seconds deciding seconds for deciding whether to download an app or not. Most users prefer viewing visuals or previews rather than reading long descriptions. So, App screenshots play a vital role in holding the...
Apple search Ad is a marketing channel that helps people discover your app. All your hard work has got you among the top-ranking apps in the app store. You have a praiseworthy user base, and the organic app traffic seems to be increasing. Congratulations on this...
App retention rate is a key indicator to understand why and when the users stop using your app. The app retention rate will measure the number of users who continue to use your app over a specific period. Key indicators of app retention rate. Track the app performance...
Apple App Store allows you to include the keywords relevant to your app in a specific keyword field to improve your app’s visibility. Keywords have a pivotal role in App Store Optimization. They determine your app’s visibility and the ranking of your app in the result...
