Studies show that an app visitor spends just a few seconds deciding seconds for deciding whether to download an app or not. Most users prefer viewing visuals or previews rather than reading long descriptions. So, App screenshots play a vital role in holding the...
App monetization is nothing but implementing techniques to convert app users into revenue. It is essential because it is easy and more common for users to find apps that are free to install. You must adapt and adjust the strategies such that the downloads can truly...
Apple search Ad is a marketing channel that helps people discover your app. All your hard work has got you among the top-ranking apps in the app store. You have a praiseworthy user base, and the organic app traffic seems to be increasing. Congratulations on this...
App retention rate is a key indicator to understand why and when the users stop using your app. The app retention rate will measure the number of users who continue to use your app over a specific period. Key Indicators App Retention Rate Benchmarks Track the app...
In-app events that Increase App Visibility In-app events are events that take place within the app after the user has downloaded your app. It is one of Apple’s robust user engagement features released in October 2021. Apple’s In-app events are time-based events...