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The invincible role that social media plays in our lives is increasing with each passing day. Therefore, you should analyze the various social media channels to promote your app.  Social media is a world in itself that opens doors to immense opportunities and a...

Keywords are the words that app store visitors use to find an app. They are the search queries that display the relevant list of apps as app store search results. Therefore, keywords are crucial for a successful ASO strategy.  Furthermore, appropriately using...

Ad networks provide you a platform to monetize your apps. These networks are a sell-and-buy marketplace where you can benefit from buying ad spots. Since the target audience is already on a mobile device, ad viewers do not have to switch platforms to install a new...

Google app campaigns are paid advertising mediums to help your app marketers advertise your app to the target audience. These app campaigns leverage Google’s expansive user platform to display the ads to boost the app’s visibility. Therefore, if you create a...

Muchos factores juegan un papel en el éxito de una estrategia de optimización de la app store. Así como las imágenes en la app tienen un efecto significativo, también lo tienen el título y la descripción de la app. Actúa como su voz, que habla de los aspectos más...