NPS Calculator

Calculate your Net Promoter Score from survey responses to gauge customer loyalty and satisfaction.

Promoters (%) — scored 9–10

Passives (%) — scored 7–8

Detractors (%) — scored 0–6

How to Use the Calculator

Use the calculator to convert NPS survey responses into a clear loyalty score.

01

Enter Promoter Responses

Add the number of customers who scored 9 or 10 on the recommendation question. These responses represent customers most likely to advocate for your brand or product.

02

Add Passive Responses

Enter the count of customers who scored 7 or 8. Passives do not directly change the NPS formula, but they keep the total response base accurate.

03

Add Detractor Responses

Enter responses from customers who scored 0 through 6. The calculator subtracts this detractor percentage from the promoter percentage to estimate loyalty risk.

04

Review and Compare NPS

Calculate the score and compare it with previous surveys, product segments, or support cohorts. Use the trend and comments to decide where customer experience needs attention.

Why Use This Calculator

Measure customer loyalty clearly and turn survey feedback into action.

01

Quantify Customer Loyalty

Convert survey responses into one consistent score that leadership, product, support, and growth teams can track across customer segments and time periods.

02

Spot Experience Gaps

Use detractor and passive counts to identify where onboarding, product quality, support, or pricing may be reducing customer advocacy.

03

Track Changes Over Time

Compare NPS after launches, support changes, or lifecycle campaigns to see whether customer sentiment is improving or weakening.

04

Prioritize Follow-Up Work

Pair the score with survey comments so teams can contact detractors, learn from promoters, and focus customer experience work on the biggest loyalty drivers.

Frequently Asked Questions

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