Case Study

Growth Snapshot

Result - 75% keywords ranked in Top 10

Traffic Source - 100% organic growth through ASO

Tools Used

ASO Techniques: Keyword research, metadata updates, and localization

Performance Tracking: Keyword rank monitoring & competitor analysis

Listing Optimization: Enhanced title, description, and visuals to boost CTR

Scale – In Numbers

Total Keywords Analyzed: 32
Keywords with Improved Rankings: 20
Keywords Maintained Stable Positions: 12
Top 3 Rankings Achieved: 16 keywords
Top 5 Rankings Achieved: 19 keywords
Top 10 Rankings Achieved: 24 keywords

Industry

Healthcare / Medicine Delivery

Region

India

About PharmEasy

PharmEasy is India’s leading online pharmacy and healthcare platform, offering medicine delivery, lab tests, and digital healthcare solutions. With a user-friendly app, it enables easy access to prescription medicines, diagnostic tests, and doctor consultations, ensuring healthcare is accessible from the comfort of home.

Boosted PharmEasy’s Play Store visibility by ranking higher for healthcare, lab tests, and medicine delivery keywords to drive organic installs and engagement.

ASO Powered by Data & Tech. Beyond the Traditional Approach.

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