There are around 50 factors that we’ve discovered that contribute to app store rankings. Google Play takes 70 factors into account in its app ranking algorithm. Top App Ranking Factors That Are Common For App Store and Google Play Engagement Retention Description CTR...
It is challenging to devise a proper App store optimization plan for a game app. The reason is the number of new game apps added to the race daily. So, the ASO strategy and schedule for a game app will differ from that of a regular app. With the latest update in the...
Ad networks provide you a platform to monetize your apps. These networks are a sell-and-buy marketplace where you can benefit from buying ad spots. Since the target audience is already on a mobile device, ad viewers do not have to switch platforms to install a new...
An android app logo is the first and the most influential app element that a potential user will most likely notice about your app. It should be unique and stand out from the other apps in the search result. The app visitor might ignore it if it is too colorful with...
Conversion Rate Optimization (CRO) is the process of optimizing an app based on users behavior to increase the chances of them downloading and installing it and making in-app purchases. Conversion Rate Optimization (CRO) is an important factor in ASO. The app...
The effectiveness of the ASO means you must understand the market nuances. The success of ASO depends upon many factors e.g., other apps’ promotional methods, category, and competition. Key factors that influence ASO’s effectiveness App store optimization...