Any measurement that you make without any knowledge of the uncertainty is meaningless. Walter Lewin, MIT One of the key questions that we get asked is – what variables should we monitor and the frequency. I think that the PlayStore console throws a lot of data...
Apple search Ad is a marketing channel that helps people discover your app. All your hard work has got you among the top-ranking apps in the app store. You have a praiseworthy user base, and the organic app traffic seems to be increasing. Congratulations on this...
Apple launched the new iOS 15 in June 2021. This new exciting operating system offers app developers a range of latest iOS features and updates. In-app Latest iOS Features In-app events was the first of the three new features of iOS that was released in October 2021....
Among the many updates shared by Google Play, the updates that can influence app user acquisition and enhance app optimizations are more important for the app developers and marketers. Learn latest Google Play updates To Boost your app growth. These updates...
Google Play Store reviews greatly influence a potential user’s decision-making and either boost or break an app’s brand image. However, there are multiple efforts underway to advocate for app reviews, especially when users opt to express their discontent through...
Digital advertising is evolving at an accelerated rate. It can adapt to the preferences of new users and help capture the market for you. So, you must know the latest methods to make this mobile app advertising effective. Apple and Google Play Store allow you to...