App Rank Tracker – Add On

We made one of our internal keyword tracking tools public – with a free tier of 200 k/w (i.e. 100 each on Android & iOS) – No trials, no cap on # of apps. Here’s why: keyword tracking tools have severe limitations – less generous free...

Tracking User Level Interactions With BigQuery + Firebase

Sometimes, it’s common to be in a place – where you don’t get the best of the analytics tool. However, the conventional ratios just don’t cut in. Ability to understand user-level interactions help you understand the point of friction. Tools...

Manager’s Guide to App Discovery Review & Audit

Any measurement that you make without any knowledge of the uncertainty is meaningless.Walter L One of the key questions that we get asked is – what variables should we monitor and how often? With different sources of data, it’s common to run into...