by Deepak | Feb 12, 2021 | ASO, Tools
We made one of our internal keyword tracking tools public – with a free tier of 200 k/w (i.e. 100 each on Android & iOS) – No trials, no cap on # of apps. Here’s why: keyword tracking tools have severe limitations – less generous free...
by Deepak | Sep 12, 2020 | ASO
Sometimes, it’s common to be in a place – where you don’t get the best of the analytics tool. However, the conventional ratios just don’t cut in. Ability to understand user-level interactions help you understand the point of friction. Tools...
by Deepak | Sep 12, 2020 | Checklists
Any measurement that you make without any knowledge of the uncertainty is meaningless.Walter L One of the key questions that we get asked is – what variables should we monitor and how often? With different sources of data, it’s common to run into...